Search Magic is the new e-commerce features available through comprehensive analytics of internal search:

  • Analysis - the ability to find out all the weaknesses of the search engine on the site, export to Google Analytics and Excel
  • Visualization - construction of dynamic reports for any period in the context of categories, goods, and requests
  • Verification of results - KPI system for internal search on the site 

The goal of analytics is a deep understanding of customer behavior in the search:

  • Understanding which queries result in:
  • To refine the search query / terminate the search
  • To view the search results/product page
  • To add a specific product to the cart/checkout
  • Knowledge of average sales per request and opportunities to increase it
  • Setting a measurable indicator and tracking the effectiveness of search results

 A new approach to analytics

 Site search does not only query without results:

  • Inactive requests
  • Display of irrelevant
  • goods
  • Inappropriate filters

Improved search 

New driver for the development of your site:

  • Sales growth
  • Improving customer experience
  • Conversion growth
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